Do you think your fashion sense is awesome? Then you must start a fashion blog in 2021 and share your amazing ideas with audience. The demand of latest trends in fashion is huge and these days people are crazy to click pictures to share on social platforms like Instagram, Facebook etc.

But fashion blogging is not at all easy. You have to passionate enough to come with new ideas to attract audience. You will find many hottest fashion bloggers and influencers on Instagram who are doing amazing and making money from their fashion blogs in various ways.

According to Business Insider, fashion and style brands are forecast to spend up to $15 billion by 2022. The fashion world is endless and so as the earning opportunities. But for that you need a successful blog with a lot of followers.

To start a successful fashion blog in 2021, we will follow these 8 step process mentioned below.

  1. Choose Your Fashion Niche [Sub-Category]
  2. Grab Your Domain + Best Hosting
  3. Set Up Your Fashion Blog on WordPress
  4. Install Necessary WordPress plugins
  5. Essential SEO Settings To Do
  6. Write first content on your fashion blog
  7. Promote Your Fashion Blog & Grow Audience
  8. How To Make Money From Your Fashion Blog
how to start a fashion blog in 2021
how to start a fashion blog and make money in 2021

Ultimate Guide To Starting a Successful Fashion Blog in 2021

Fashion industry is all about shopping and spending. That means it is one of the most profitable niches in blogging. So, if you have good fashion sense, good experience and you can suggest people with latest fashion trends then you can seriously make a huge money with your fashion blog in 2021.

So, let’s jump into the process of setting up your first fashion blog in 2021 from scratch.

1. Choose Your Fashion Niche [Sub-Category]

Well, you can’t create a blog and start sharing everything about fashion. As fashion is very specific depending on various parameters. E.g. you can share fashion for women, men, kids, plus size, aged people, marriage related fashion, teenage fashion, collage fashion etc. That means, you need to explore the sub categories within Fashion category.

This way you will be able to create a very targeted audience and this will increase the chance to creating a successful fashion blog in 2021. Otherwise, you will find it very difficult as the competition is very high in this niche. Try to focus on your niche and add some unique flavors in presentation and then no one can stop you to make your fashion successful & earn money in 2021.

Few Examples of fashion Blogs Created with WordPress for Your Inspiration


You can easily do your initial research and find out a good name for your fashion blog. Remember, your fashion blog name should be unique as it will represent your brand name in future. And also you have to book a domain name with the same name. So make sure, your name is not booked by other person already.

I generally do all domain name related researches using website. This website is the best domain name generator tool and it will definitely help you to find out all possible blog names quickly.

Lean Domain search review

Note: Don’t search domain names directly on GoDaddy or NameCheap website, as these platforms may keep a record of your searches and later on offer a higher price. I have realized this from my personal experiences. So better to use the website I have mentioned above and research more before concluding with your first fashion blog domain name.

2. Grab Your Domain + Best Blog Hosting

So, if you have decided a good domain name for your fashion blog in previous step, now we will book this domain name with a hosting plan. Yes, the web hosting company I am going to recommend you will provide a Free Domain name with their hosting package. You can save $15 for the first year domain price.

Before buying a hosting, if you have doubt about whether you should start a fashion blog for free or not then let me tell you clearly that, I always recommend self-hosted WordPress platform only. WordPress has plenty of amazing benefits compared to free blogging platforms.

WordPress is the most popular CMS platforms and there is no doubt about that. You can check the below image from this source. So, be serious from day 1 and start a fashion blog on WordPress only.

best cms platforms

To start a blog on WordPress, you need to buy a good hosting plan. There are plenty of web hosting companies out there are almost everyone will claim that they are the best with plenty of features. But I always go with the trusted & recommended one with good price. My recommendation is

Special Offer

Bluehost shared a special discounted price $2.95/mo to all our readers up to 66% off with a Free Domain. So use this link to Sign Up for Bluehost Now.

Bluehost is the #1 hosting as per website as well from long time. They occupied this spot from a long time and recently Bluehost has improved their service & support but not increased their price. So, undoubtedly the best WordPress hosting for beginners in 2021.

wordpress hosting

If you search online, you may find mixed reviews about Bluehost. But remember one thing, as a beginner you don’t need a costly hosting with many premium features. Bluehost offers many amazing features at a very cheap price which is best for a beginner.

How To Buy Hosting From [Step By Step Tutorial]

To start a blog with Bluehost, first of all, click here to visit the Bluehost website. They offer a 63% discount on their web hosting plans by default. You will find the price as $3.95/mo everywhere, but with this link you can activate the special price of $2.95/mo.

bluehost wordpress hosting

We will buy Bluehost WordPress hosting plan as this is best suited for WordPress platforms. Well managed with latest PHP, free backup, server side optimization and more. Let me share more about this in next step.

Step 2: Choose The Best Bluehost Plan

Click on the CHOOSE PLAN button and you will find 3 different plans there. Bluehost offers 3 WordPress Shared hosting plans: BASIC, PLUS, CHOICE PLUS. I love the CHOICE PLUS plan as it is having everything I need as a starter. You can host unlimited websites and the price is also not that high compared to the BASIC plan.

bluehost pricing details
  • Bluehost Basic Plan ($2.95/mo): good for someone who wants to run only a single site
  • Bluehost Plus Plan ($5.45/mo): best and recommended one, where you can host unlimited websites
  • Bluehost Choice Plus plan ($5.45/mo): You can go for the Choice Plus package in case you need Code Guard and domain privacy and are ready to pay a higher renewal fee

If you ask me which Bluehost plan is best, then I would recommend to go with CHOICE PLUS plan as there are no difference with PLUS plan in terms of pricing. And you will also get more features. But as a beginner, you can start with the BASIC plan as this is the cheapest Bluehost Plan to start a blog in 2021.

Step 3: Get Bluehost FREE Domain Offer

Choose a plan as per your needs. And then click on SELECT. You will find a screen like below. Here you have to provide a domain name. In case you have a domain name already, then you have to change the DNS settings of your domain using GoDaddy or NameCheap login.

bluehost free domain offer

Otherwise, if you don’t have a domain then this is the best way to save the first year domain charges. As Bluehost offer a free domain name. Try to do the necessary researches before finalizing the domain name. Anyway, provide the domain name and click on the NEXT button.

Step 4: Provide Personal Information

On the next screen, you have to fill up all necessary information like your name, address, city, email address, mobile number, etc. On the same screen, just scroll down a little bit to find out the Bluehost hosting plan pricing details and the duration for which you want to buy.

bluehost account information

Provide accurate information, as your are going to receive all hosting related details, Name servers, cPanel login etc on that email id only.

Step 5: Choose 36 mo Plan For Bluehost Maximum Discount Promo

To start a blog with Bluehost while getting the maximum discount, make sure that you choose a 36-month plan. I did a mistake of buying for 1 year, and after that now I renewing my Bluehost package by paying the actual charges. You will not get any Bluehost renewal discount to save money after that.

bluehost discount

So, bet way to save money is by choosing for 36-month, so that you can get the lowest price for 3 years. Now, just try to move your cursor out of this page and you will get a popup like below. Bluehost generally offers a special 70% discount occasionally.

bluehost special discounted price

If you get that popup then you can enjoy even further discounted price of $2.65/mo.

Step 6: Remove Extra Bluehost Addons

By default you will find many things will be ticked on that page. You can simply un-tick them all and only focus on the hosting with Free Domain name.

bluehost addons

If you buy Choice PLUS plan, you will get Code Guard Basic as free of cost. That’s why I found Choice Plus plan as the Best Bluehost Plan. But you have to buy for at least 3 years if you want to save huge, otherwise CHOICE PLUS plan renewal charges are quite high. So, be smart and take decisions as per your plan.

Step 7: Choose Bluehost Payment Options

Bluehost offers payment through Credit card & Paypal. That’s why I have mentioned in the beginning to get ready with your credit card. If you don’t have a credit card, then take help from your friends or family.

bluehost payment options

Provide the credit card information and then click on the SUBMIT button to complete the purchase. Make sure to agree with the Terms & Conditions.

bluehost checkout page

Step 8: Create Account on Bluehost

Now that you have purchased a hosting plan with the maximum Bluehost discount, on the next screen, it will ask you to create a password for your Bluehost cPanel. Choose a password that is very tricky to crack for others, but simple to remember for you. Make sure you followed the password rules.

welcome bluehost start blog on bluehost

As soon as you are done with your password, you can log in to your dashboard. You will also get an email with all the necessary details as well.

Create Password Start a Blog with Bluehost

Click on the next screen and it will ask you to login to Bluehost.

Step 9: Login To Bluehost cPanel Account

Click on the login button and provide your id & password. After successful login, you will find a screen like below. Click on the Start Blogging button and continue with the dashboard.

bluehost password successfully created

The Bluehost interface is really awesome. If you are installing the first time also, you will hardly find it difficult. As soon as you log in to your Bluehost cPanel you will find it like below.

3. Set Up Your Fashion Blog on WordPress

After buying your hosting plan, you need to set up your website. And for that I always use WordPress as CMS. WordPress is a very popular CMS or Content Management Software with which even a beginner can create a website from scratch in just few minutes.

Anyway, to install WordPress on Bluehost you need to login to your Bluehost Hosting account. You can type this URL to access your Bluehost cPanel:

bluehost login

After you login to your Bluehost account, you need to navigate to left side My Sites area. You need to click on the Create Site button on the right side.

bluehost install wordpress

As soon as you click on Create Site button, it will show a screen like below where it will ask you to use Bluehost Website Builder or WordPress. Choose the below button and go with WordPress installation process.

bluehost website builder

Next, you have to provide the Site Name and tag line. You can change these details later also, but make sure to provide something unique which will describe your website.

create a new website on Bluehost

Click on Advanced tab, in case you want to change the email address and user id details. Or else, it will create a user with the default Bluehost login details. Click on NEXT button and you will find a screen like below.

choose domain bluehost

From the Domain option, choose the domain on which you want to install WordPress. If you have opted for Bluehost Free Domain offer, then your domain will appear on this list. Or else you have to follow this tutorial to add your domain to hosting account.

Don’t put anything in the directory option. Here just for showing you the example, I took this dummy domain. Make sure to untick the plugins mentioned under “Helpful Free Plugins” area and click NEXT.

installing WordPress on Bluehost

WordPress will start installing and it may take few seconds. After successful installation, you will find a screen like below with various details.

wordpress installed successfully bluehost

Finally, you are done with the WordPress installation and now you can proceed further to set up your fashion blog in 2021. You will find the Admin URL with which you can login to your website. Wait for sometime, as it will take few minutes before your website is ready with SSL certification installation.

Now, in the previous step whatever hosting plan you have opted for, I have created a detailed tutorial to set up WordPress on that hosting. You can follow the exact step by step guide tutorial and install WordPress on your domain.

As we are done with the installation of WordPress on our domain name, we can now see our fashion blog live. But it will not have any content or the design will not be that great. So, it’s time to change the look of our website and give it a professional look.

Install A Fashion Blog WordPress Theme

There are many free WordPress themes that you can install in your website. Just go to Appearance>> Themes and search for Magazine theme and you will find many free themes.

free wordpress themes

There is no harm to start with a free theme. But I always recommend to invest in a good, fast loading & secure WordPress theme even if you need to pay some money.

Few of my recommended premium WordPress themes are

If you are wondering which WordPress theme I am using on this blog, then let me tell you that my website is designed with Thrive Theme Builder + ShapeShift Theme + Affiliate Booster Plugin. If you want to create an attractive website like mine then you can use any of the popular theme builders like.

Instead of theme builder, you can also go for a combination like GeneratePress + Thrive Architect or GeneratePress + Elementor (very popular these days) and create a beautiful custom design.

4. Install Necessary WordPress plugins

Next, you need to install some necessary plugins that will help you to set up your fashion blog completely. You can start with free plugins, but as I always say, if you are serious then you can also spend money to buy some premium tools as well.

Anyway, from your WordPress dashboard, look for Plugins >> Add New.

install wordpress plugins

Here are the list of all essential WordPress Plugins.

  • Ultimate Blocks: This plugin will help you to create stunning content with the help of Gutenberg editor. This is a free plugin and it will provide you many blocks to add. If you want to spend money then you can but Elementor or Thrive Architect and design professionally looking pages & posts with these page-builders.
  • Rank Math SEO Plugin: Rank Math SEO Plugin is not just an SEO plugin. This is one of my favorite plugin which is helping me to do the on-page SEO and many other things smoothly. This plugin is far better compared to Yoast SEO Plugin & undoubtedly my #1 Best SEO Plugin for WordPress. You can actually use the plugin for multiple way and avoid installing additional plugins.
  • WP Rocket: This is the plugin that helped me to get a fast loading website and very good page speed score in GTMetrix tool. Last year during WP Rocket Black Friday sale, I bought this amazing plugin and trust me my website speed has improved a lot. If you are looking for a free cache plugin, then check W3 Total Cache plugin or WP Super Cache.
  • Thrive Leads:  This is the best plugin to collect emails from your audience. If you are looking for a cheap OptinMonster alternative, then Thrive Leads is the best email list building plugin.
  • Backup Plugin: I always recommend you t use UpdraftPLUS plugin as it’s the best free backup plugin. But as a SiteGround user, you don’t have to worry about that. Although you will get free backup with hosting plans, but I would recommend to take physical backup to make sure an extra layer of security.
  • Social Snap Pro: Social snap is a social sharing plugin, But I like this plugin so much because they help to drive traffic from mediums like – Facebook, Twitter, and many more platforms. This is the plugin I am using on this website as well. Just check the left side social sharing button. Click on the “+” sign and you can find that there 30+ options to share this article on different social platforms. You can use their Free version as well.

The more you use WordPress, you can install more plugins as per the need. But just start with the basic ones right now.

Bluehost shared a special discounted price $2.95/mo to all our readers up to 66% off with a Free Domain. So use this link to Sign Up for Bluehost Now.

5. Essential SEO Settings for New WordPress Fashion Blog

Whatever theme you use on your blog, you have to make sure that you opted for the right SEO settings for your website so that Google can find your website, easily crawl all articles. Otherwise even if you write killer content, your articles will not get indexed.

So, follow the below checklist and do all the necessary settings after installing WordPress on your domain. These settings are common for any WordPress theme.

Change Permalink: Permalink is nothing but the URL structure of your website. When you first install WordPress, it will be a very ugly one. make sure to change the permalink as POST NAME as this is highly recommended, SEO friendly and looks clean.

permalink settings

Install SEO Plugin: You need an SEO Plugin so that you can make sure you can handle your website SEO easily. So far I found Yoast SEO or Rank Math, any one you can install in your blog. Though Rank Math is comparatively better as they offer many features as free compared to Yoast SEO Plugin.

rank math WordPress SEO Plugin

Create A Sitemap: A sitemap is nothing but an XML file where your entire website information can be explored easily by any search engine. So make sure to create a sitemap for your WordPress blog using any SEO Plugin like Yoast SEO Plugin or Rank Math SEO Plugin.

rank math sitemap settings

Submit Sitemap: After creating the sitemap, you have to submit the same to different search engines. E.g. you have to create an account in Google search console and then submit the sitemap to that so that Google can easily discover your website. Similar you can do the same with Bing search engine as well.

Create necessary pages

Whenever you create a website, you need to add few essential pages. So, you need to create these pages by visiting your WordPress dashboard and the pages area. Click on Add New page and create the below mentioned pages one by one.

  1. About Us (share your details)
  2. Contact Us (so that people can contact you)
  3. Privacy Policy
  4. Terms of Conditions
  5. Disclaimers (e.g. affiliate)

You can check out these pages of this website and get some idea. Don’t simply copy paste as they can be different in your niche or category. So, just spend some time to create the content for these pages. This is just a one time activity.

6. Write first content on your fashion blog

Now your blog is ready to publish your amazing content. make sure you create a fashion blog content plan first, don’t just write anything. If you don’t plan well, then you can’t be able to create useful content and will not able to create your own audience.

As a fashion blogger, you must be rely on your skill and create content around that. try to find out what kind of questions people are searching online, research similar niche blogs and create a content plan and then gradually start creating detailed content on those topics.

Now you can start writing your first content on your fashion blog. To create your first article, you can go to “Add New” under “Posts”:

create new post

Make sure you don’t copy anything from other websites. Try to provide a unique title and start writing the content in your own voice.

Right now the WordPress has Gutenberg editor by default. In the beginning you will find this editor little different. Just spend some time and you will get used to with this amazing editor.

gutenberg editor

With the help of Ultimate Blocks plugin, you will be able to add many blocks to add various beautiful sections & elements. So try this editor slowly and learn the basics of content writing on WordPress.

7. Promote Your Fashion Blog & Grow Audience

Now you have published some good quality content on your fashion blog. But how can you bring traffic to your blog? In fact the fashion niche is very competitive and as a beginner you will find it very difficult to drive traffic to your fashion website. That’s why you must have to promote your content on social platforms like Instagram, Facebook and attract a lot of traffic from there.

Claim all your Fashion Blog name in all social media platforms. For that you can use this website This website will tell you whether your domain name is available in all social platforms. Make sure you sign up with them and claim those accounts to make your brand name available everywhere.


And to create high quality images for free, you can use This is the best website to create any type of images free of cost. Yes, you don’t need to spend a single penny with this amazing free image creation tool. Just spend some time to understand this platform and read some canva tutorials and you can create stunning images for free.

create motivational quote images using canva

Don’t use any existing images as this niche is filled with many photographers who clicked their own pictures on their fashion blogs. So, make sure to provide the due credit in case you are using their pictures. Or else you can purchase different products and try them your own to share reviews on your fashion blog in 2021.

8. How To Make Money From Your Fashion Blog in 2021

Fashion is one of the evergreen niches where consumers & advertisers spend a lot of money. These days, to have a good social life, everyone of us spend a lot money to make sure our fashion sense looks good as per our vicinity. So, there is no doubt about the monetization potential of fashion category.

But as I have mentioned, it is a very competitive niche and you have to get noticed before you start making money. There are many Instagram celebrities who doesn’t have any blogs or website. But they are also making a lot of money using Instagram using Brand promotions and collaborations. In case you have a fashion blog too, you can even explore more ways to make money from your Fashion blog in 2021.

  • The best way to make money from a fashion blog is via affiliate marketing. Yes, if you are quite popular enough then you can recommend various products to your readers and make good amount of money from affiliate networks. Almost in any festival there are plenty of online sale and promotions going on and due to Covid-19 people started spending a lot online. So, start sharing amazing content, drive quality traffic and help them to buy something best.
  • There are many fashion brands who are launching new products almost every month. They need fashion bloggers & influencers to promote their product. In fact they wont mind to share those products with you for free so that you can try them and share genuine reviews. This is one of the best way to make money from a fashion blog as you can charge them for such reviews.
  • At last the obvious option is Google AdSense program. If your blog is getting good amount of organic traffic then you can put Ads and then earn good income regularly.

So, these are few major ways you can make money from your Fashion blog in 2021. The more you learn, you will find many opportunities to earn money. So keep working hard.

Don’t Miss

Bluehost shared a special discounted price $2.95/mo to all our readers up to 66% off with a Free Domain. So use this link to Sign Up for Bluehost Now.

Conclusion: Should I Start A Fashion Blog in 2021?

Well, you are the best person to answer this question. You just can’t start a fashion blog by copying content from other websites. This niche need a lot of personalization and people are looking for genuine advices. So, if you really have good experience and knowledge, you can easily plan to start a fashion blog in 2021. In fact you must start as this blog will definitely change your life and provide you a good platform to showcase your skills to the world.

That’s it here, if you have any question regarding starting a blog on WordPress in fashion niche, feel free to write a comment below. Thanks for reading & sharing this article.

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