How to Start a Successful Malayalam Blog in 2025 (Beginner’s Guide to Earning Online)

Thinking of starting a blog in your native language? In 2025, blogging in Malayalam isn’t just a passion project—it’s a smart digital move. With the rise of regional content and increasing internet usage in Kerala and among Malayali communities worldwide, this is the perfect time to create your own space on the web.

Whether you want to share personal stories, teach something valuable, or earn passive income online, starting a Malayalam blog gives you the chance to build something meaningful for your community. And the best part? You don’t need to be a tech expert or a professional writer to get started.

In this guide, I’ll walk you through everything—why Malayalam blogging is worth it in 2025, how to launch your blog using WordPress, how to write in Malayalam effectively, and how to turn your content into income. By the end, you’ll have a clear roadmap to create, grow, and monetize your blog successfully.

Table of Contents

Why Starting a Blog in Malayalam in 2025 Is a Smart Move

In recent years, there’s been a major shift in how people consume content. More and more internet users prefer reading in their own language, especially when it comes to lifestyle, health, education, or entertainment content. For Malayalam speakers, this means a huge opportunity is waiting for those ready to blog in Malayalam.

Here’s why blogging in Malayalam is a wise choice in 2025:

1. Massive Reader Base: Malayalam is spoken by over 34 million people. Many of them actively search for information in their own language but struggle to find good content. Your blog can help fill that gap.

2. Less Competition Compared to English Blogs: Thousands of blogs are written in English on every topic imaginable. But in Malayalam? There’s still room for new bloggers to rank quickly on Google—especially if you pick the right niche.

3. Local SEO Advantage: Google now supports regional language SEO. That means your Malayalam blog can appear in search results when someone searches in Malayalam from Kerala or even abroad. Use Malayalam titles, meta descriptions, and local keywords to rank higher.

4. Cultural Relevance = Stronger Engagement: Writing about local issues, traditions, food, festivals, or travel in Malayalam creates a deeper emotional connection. People are more likely to comment, share, and return to your blog.

5. Monetization Is Growing in Local Languages: With brands targeting regional audiences, ad networks and affiliate programs are becoming more supportive of regional language content. Malayalam blogs are eligible for Google AdSense, affiliate marketing, sponsored posts, and more.

So if you’ve ever thought about creating a blog that truly reflects your voice and reaches people who understand your message deeply—Malayalam blogging in 2025 is the opportunity you shouldn’t miss.

Malayalam Blog Examples to Learn and Get Inspired

Sometimes the best way to learn is by observing those who are already doing it well. Here are a few real Malayalam blogs that have successfully built a loyal audience by focusing on quality, consistency, and cultural connection.

1. www.malayalamexpress.in – News & Current Affairs

A popular regional news portal that covers Kerala politics, lifestyle, and local issues in Malayalam. This site ranks well in Google because of frequent content updates and regional SEO.

What to learn: Consistency, strong local relevance, and writing for mobile-first users.

2. www.malayalamscrap.com – Emotional Quotes & Greetings

Focused on Malayalam quotes, wishes, and greetings for WhatsApp, birthdays, and festivals, this blog targets high-volume seasonal keywords that perform well in Google.

What to learn: Tapping into viral and festive trends in Malayalam helps you get recurring traffic.

3. www.pravasimalayali.com – Blog for NRIs

This blog provides information for Malayalis working abroad, especially in the Middle East—covering visa, job tips, and money transfer guides in Malayalam.

What to learn: Narrow your audience focus—targeting niche communities like NRIs can bring loyal readers and monetization potential.

4. www.malayalamstoryhub.com – Literature & Stories

Focused on Malayalam short stories and poems, this blog appeals to readers who love original creative content.

What to learn: If you love storytelling or poetry, a niche like this offers long-term creative satisfaction and audience engagement.

5. www.keralablogexpress.com – Travel Blog from Kerala

Although not entirely in Malayalam, this blog showcases how blending local travel stories with authentic images and native references can boost traffic and brand value.

What to learn: Even semi-regional blogs that use Malayalam phrases or culture-focused content can attract a diverse audience.

These examples prove that there’s no one-size-fits-all formula. Whether you want to write recipes, reviews, tech tutorials, or personal reflections, you can carve your own space in the Malayalam blogosphere.

Step-by-Step Guide to Start a Malayalam Blog with WordPress (Using Hostinger)

You don’t need to be a developer or a tech expert to start your own Malayalam blog in 2025. With the right tools and a little guidance, you can build and launch a professional-looking blog from scratch in just a few hours. In this section, you’ll learn the complete process of setting up a Malayalam blog using WordPress and Hostinger—one of the most affordable and reliable hosting providers for beginners.

1. Choose a Specific Topic for Your Malayalam Blog

Before anything else, ask yourself: What do I want to write about?

This decision is crucial. Malayalam blogs that focus on a specific niche tend to grow faster, rank higher in Google, and attract loyal readers. Think about your skills, interests, or even problems you can solve for fellow Malayalis.

Here are some niche ideas for Malayalam bloggers:

  • Kerala food recipes and cooking tutorials
  • Malayalam poetry, stories, or literature
  • Local news and cultural commentary
  • Malayalam movie reviews and entertainment
  • Education tips, PSC exam prep, and online learning
  • Personal finance or tech in regional language

💡 Pro Tip: Check Google Trends and use keyword tools like Ubersuggest or Google Keyword Planner to see if your chosen topic has consistent Malayalam-language search demand.

2. Pick a Catchy Domain Name That Reflects Your Identity

Your domain name is your digital identity—so choose something meaningful, short, and memorable. For Malayalam blogs, consider using:

  • A Malayalam word written in English (e.g., EnteRecipes.com)
  • A blend of your name and topic (e.g., AnjuTravels.in)
  • Local references (e.g., KeralaDiaries.in)

Most beginners waste a lot of time on this step—don’t overthink it. If the name is simple, brandable, and available as a .com or .in, go for it!

Hostinger offers free domain registration with most of their hosting plans, saving you money in the process.

3. Get Reliable & Affordable Web Hosting from Hostinger

Now it’s time to make your blog live on the internet. For that, you need web hosting.

We strongly recommend Hostinger for Malayalam bloggers. It’s beginner-friendly, affordable, and gives you everything you need to launch and grow your blog:

  • 💡 One-click WordPress installer
  • 🌐 Free domain for 1 year
  • 🔐 Free SSL certificate (adds security & trust)
  • ⚡ Fast loading speeds in India
  • 💸 Prices starting as low as ₹69/month
  • 🛠️ 24/7 live chat support in case you get stuck

Hostinger offers multiple plans, but the Premium Web Hosting Plan is ideal for new bloggers. It includes a free domain, WordPress optimization, free email, and enough storage to grow your blog.

👉 Claim Hostinger at ₹59/month with Free Domain

Make sure to apply Hostinger Coupon Code BLOGGINGJOY to get extra discount with Free Domain name. Choose the Premium Web Hosting plan for better speed and the ability to host multiple websites if needed in the future.

hostinger review part 1
Hostinger Coupon Code: BLOGGINGJOY

➡️ Choose your plan, enter your domain name, complete the checkout (it takes less than 5 minutes), and you’re ready for the next ste

👉 Claim your hosting at a discounted price here: Get Hostinger WordPress Hosting
Use coupon code BLOGGINGJOY during checkout to get extra savings.

4. Install WordPress and Set Up Your Site

Once you buy hosting from Hostinger, login to your dashboard and follow these steps:

  • Go to “Auto Installer”
  • Select WordPress
  • Choose your domain and site name
  • Set Malayalam as your preferred language
  • Click Install

In under 5 minutes, your site will be up and running. You’ll get a login link to access your new blog’s backend.

5. Customize Your Malayalam Blog

Here comes the fun part—designing your blog! WordPress gives you full control, so you can build a site that looks and feels exactly how you want.

Steps to customize:

  • Choose a free or paid WordPress theme that supports Malayalam Unicode
  • Add a logo and change the color scheme to match your style
  • Install important plugins:
    • Yoast SEO (optimize your content for Google)
    • WPForms (create a contact form)
    • Site Kit by Google (track traffic and search performance)
    • TranslatePress or Google Language Translator (if you want bilingual content)

You can now start publishing blog posts, creating pages like About Me, Contact, and even add comment sections to build a community.

Once your blog is live, you’ll need to focus on writing regular content in Malayalam, promoting it through social media, and optimizing it for search engines (we’ll cover that in the next section). With consistent effort, your Malayalam blog can become a powerful platform to share your thoughts, help others, and earn money online.

How to Write Blog Posts in Malayalam Using WordPress

Once your Malayalam blog is set up, the next step is to start writing your content. But many beginners worry—how do I write in Malayalam on a WordPress blog? The good news is: WordPress supports Malayalam natively, and you don’t need to install anything complicated to get started. Let’s break it down.

Writing in Malayalam on WordPress – Is It Easy?

Yes. WordPress fully supports Malayalam Unicode, which means you can directly write or paste content in Malayalam using your regular editor. All modern themes and plugins work well with Indian languages as long as you choose clean, updated templates.

There are two common ways to type in Malayalam:

  1. Using Google Input Tools or Indic Keyboard:
    • Go to Google Input Tools
    • Select Malayalam and use the English keyboard to type phonetically (e.g., “ente peru” becomes “എന്റെ പേര്”)
    • Copy and paste this into your WordPress editor
  2. Use native Malayalam keyboards (mobile or PC):
    • Android/iOS: Use Gboard or Malayalam Keyboard apps
    • PC: Install regional language pack or use typing tools like Lipikaar

💡 Tip: Always use Unicode Malayalam, not images or PDF text. Unicode text helps with SEO, indexing, and better readability across devices.

Should You Write in Manglish (Malayalam in English Letters)?

Some bloggers initially use Manglish (Malayalam words typed in English, like ente blog, oru karyam) to connect with a younger audience. However, Manglish is not SEO-friendly and can confuse Google’s indexing system.

If your goal is to reach more readers through Google search and build a long-term blog, always prefer writing in pure Malayalam script using Unicode fonts.

Formatting Your Blog Posts in Malayalam (For Better Readability)

No matter the language, presentation matters. Here’s how to make sure your Malayalam posts are easy to read and engaging:

  • ✅ Use short paragraphs (2–3 lines) for better scannability
  • ✅ Add headings and subheadings in Malayalam (use H2, H3 tags in WordPress)
  • ✅ Include bullet points or numbered lists when explaining steps or tips
  • ✅ Add images with relevant alt text in Malayalam if possible
  • ✅ Break up long posts with quotes, highlights, or FAQs
  • ✅ Use bold or colored text to highlight key messages

Also, don’t forget to write a catchy meta title and meta description in Malayalam using an SEO plugin like Yoast SEO or Rank Math. This helps your blog rank for Malayalam keywords in Google.

Tools That Help You Write Better in Malayalam

Here are some helpful tools you can bookmark or install:

Tool/PluginPurposeLink
Google Input ToolsMalayalam typing via phoneticsTry Now
Grammarly + QuillBotFor checking English parts of your blog (title/description)Grammarly, QuillBot
Yoast SEOOptimize on-page SEO (works in any language)Yoast SEO
TranslatePressFor creating bilingual Malayalam-English contentTranslatePress

Top Ways to Make Money from a Malayalam Blog

You’ve set up your blog. You’ve published your first few articles. Now comes the most exciting part—turning your Malayalam blog into a source of income.

Can you earn money by writing in Malayalam? Yes, absolutely. In fact, monetizing a blog in your native language can sometimes be easier because your audience is more loyal and more engaged. Brands are also waking up to the power of regional content in India, especially in Kerala.

Here are the best ways to monetize your Malayalam blog in 2025:

1. Google AdSense for Malayalam Blogs

Google AdSense is one of the easiest and most popular ways to earn from blogging. Once your blog gets some traffic and meets Google’s content policies, you can apply for AdSense approval.

Once approved, you can display ads in Malayalam or English on your blog. You get paid when readers click on or view those ads.

💡 Tips to increase AdSense earnings on a Malayalam blog:

  • Write posts with high-traffic search intent (e.g., health tips in Malayalam, local news, festival guides)
  • Use proper headings and internal links to boost page views
  • Focus on mobile optimization—most readers will come from mobile devices

2. Affiliate Marketing in Malayalam Language

Affiliate marketing means you promote someone else’s product or service and earn a commission for every sale made through your unique link.

Examples of what you can promote in Malayalam:

  • Online courses (e.g., Unacademy, Vedantu)
  • Hosting services like Hostinger (use your own affiliate link)
  • Kitchen tools, gadgets, or local products from Amazon
  • Malayalam eBooks, templates, or subscription-based services

💡 Tip: Always write honest reviews or tutorials in Malayalam. Readers trust bloggers who explain things in their own language. That trust leads to better conversions.

3. Sponsored Blog Posts and Brand Collaborations

As your blog grows, local businesses and startups may approach you to feature their products or services. You can charge them a fixed fee per post or offer long-term brand collaborations.

Common examples:

  • Promoting a local food delivery app in Malayalam
  • Writing a travel blog featuring a resort in Munnar
  • Reviewing a Malayalam movie or book release

Even if you’re new, you can start by reaching out to small brands and offering content partnerships.

4. Sell Your Own Digital Products or Online Courses

If you have expertise in a certain area (like cooking, designing, or exam preparation), you can create and sell:

  • PDF guides (e.g., “Kerala Veg Recipes in Malayalam”)
  • eBooks (written in Malayalam)
  • Online courses (hosted on platforms like Teachable or Gumroad)
  • Printable planners or downloadable tools in Malayalam

People love learning in their own language, and if your content adds value, they’ll gladly pay.

5. Enable Reader Donations or Crowdfunding

If you’re running an educational or inspirational blog in Malayalam, consider asking for reader support. Use tools like:

  • Buy Me a Coffee
  • Patreon
  • Instamojo (for Indian payment links)

Add a simple message like: “Liked this article? Support my work by donating ₹50!”

You’d be surprised how many regular readers will support you.

6. Offer Freelance Services Through Your Blog

Once your blog gains visibility, use it to promote your skills:

  • Are you good at translation? Offer Malayalam-English translation services.
  • Can you design banners or write scripts? Offer freelance services for other bloggers or YouTubers.
  • If you’re good at WordPress, offer blog setup services in Malayalam.

Your blog can become your online portfolio—and clients often come directly to you without using freelancing platforms.

FAQs – Malayalam Blogging Questions Answered

Can I start a Malayalam blog for free?

Yes, you can start a Malayalam blog for free using platforms like Blogger or WordPress.com, but these come with limitations like subdomain names, ads you can’t control, and restricted design features. For full control, better SEO, and monetization options, a self-hosted WordPress.org blog with Hostinger is strongly recommended.

Which platform is best for Malayalam blogging?

WordPress.org is the best platform for Malayalam blogging in 2025. It supports Malayalam content perfectly, gives you control over design and SEO, and offers thousands of plugins to help you grow. Combined with Hostinger hosting, it’s the easiest and most scalable solution for beginners and serious bloggers alike.

Can I use Google AdSense on a Malayalam blog?

Absolutely. Google AdSense accepts Malayalam-language blogs, as long as your content is original, complies with AdSense policies, and provides value to readers. You can display text and display ads in Malayalam or English, and monetize every visitor that clicks or views those ads.

How do I type and publish blog posts in Malayalam?

You can write directly in Malayalam using tools like Google Input Tools, Gboard, or any Unicode-compatible Malayalam keyboard. Just open your WordPress editor and paste or type your content in Malayalam script. WordPress themes and fonts generally support it by default.

Is it better to write in Manglish or Malayalam script?

Always use Malayalam script (Unicode) for blog posts. Manglish (Malayalam in English letters) is fine for casual use, but it’s not SEO-friendly and may confuse both readers and search engines. Unicode Malayalam ensures better ranking and professionalism.

How many blog posts should I publish before applying for AdSense?

Aim for at least 15–20 high-quality blog posts written in Malayalam before applying for AdSense. Your blog should also have an About page, Contact page, Privacy Policy, and user-friendly navigation. Traffic is not mandatory, but your content must be valuable and unique.

Is blogging in Malayalam profitable?

Yes, blogging in Malayalam can be profitable—especially as local content consumption is growing in India. With the right SEO strategy, engaging content, and monetization through ads, affiliate links, or your own products, you can earn a steady income from your blog over time.

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