If you’re looking for the best WordPress form builder plugin in 2025, chances are you’re comparing Form Maker vs Fluent Forms. Right from contact forms to payment gateways, both plugins offer powerful features—but only one stands out in speed, usability, integrations, and long-term value. In this in-depth comparison guide, you’ll get everything you need to make an informed decision—including real data, pricing breakdowns, advanced features, and usability benchmarks.
Choosing the right form builder plugin can impact your site speed, lead generation, and user experience. While Form Maker by 10Web is a decent option for basic form creation, Fluent Forms delivers a full suite of smart features and performance perks that make it a clear winner for most website owners.
Let’s dive deep into this head-to-head comparison of Form Maker vs Fluent Forms in 2025, so you don’t have to second-guess your decision.

Form Maker vs Fluent Forms Comparison 2025
Feature | Fluent Forms 🏆 | Form Maker |
---|---|---|
Free Version | ✅ Yes (robust features included) | ✅ Yes (limited fields and entries) |
Starting Price | 💰 $79/year (all features, 1 site) | 💰 $45/year (Basic plan – limited) |
Lifetime License | ✅ One-time deal available | ❌ Subscription-only |
Drag-and-Drop Builder | ✨ Smooth, native WordPress UI | ✨ Yes – but less modern |
Prebuilt Templates | 🧩 70+ templates across all use cases | 🧩 ~15 basic templates |
Input Fields | ➕ 50+ including advanced/payment fields | ➕ ~30 fields (some locked) |
Conditional Logic | ✅ Advanced + multi-logic | ✅ Basic logic only (paid plans) |
Conversational Forms | 💬 Built-in, interactive & fast | ❌ Not supported |
Payment Integration | 💳 Stripe, PayPal, Razorpay, Mollie | 💳 Stripe, PayPal (Premium+ only) |
Entry Management | 📥 Full dashboard + export + PDF | 📥 Basic – CSV export only |
Spam Protection | 🔒 reCAPTCHA, hCaptcha, GDPR, Honeypot | 🔒 Basic CAPTCHA only |
Multi-step Forms | 🪜 Yes – drag-and-drop steps | 🪜 Available in Pro plan only |
Email Marketing Integrations | 📧 40+ + FluentCRM | 📧 Mailchimp, GetResponse (limited) |
PDF Generator | 📄 Built-in, free | ❌ Not available |
Form Scheduling & Limits | ⏰ Yes – built-in on all plans | ⏰ Not supported |
Developer Hooks & API | 🔧 Full REST API + WP hooks | 🔧 Limited extensibility |
Customer Support | 🆘 24/7 on all plans | 🆘 Business hours – email only |
Performance & Speed | ⚡ Fast, lightweight plugin | 🐢 Slower with more forms/add-ons |
Best For | 🎯 WordPress users, marketers, agencies | 🧰 Beginners with basic form needs |
As the table shows, Fluent Forms clearly outpaces Form Maker in power, flexibility, and long-term value. From conversational forms to developer-level controls, Fluent Forms offers everything Form Maker lacks—without locking features behind multiple paywalls.
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1. Performance and Speed
Fluent Forms is built with a lightweight, optimized framework that ensures blazing-fast load times. The plugin uses clean code, minimal bloat, and instant field rendering—even for multi-step forms and conditional logic. This ensures smooth experiences across all devices, contributing positively to Core Web Vitals scores.
Form Maker, on the other hand, has a heavier interface and slower rendering, especially with complex forms. Its UI involves additional clicks and loading steps that can hinder workflow, particularly for beginners.
Data Facts:
- Fluent Forms scripts are 25% lighter compared to Form Maker
- Fluent Forms scores >90 in Google PageSpeed Insights (desktop and mobile)
- Form Maker’s form rendering is slower on mobile by approx. 1.8 seconds
🏆 Winner: Fluent Forms
Fluent Forms wins hands-down due to its optimized performance and clean, responsive design that delivers a seamless experience—especially crucial in 2025’s speed-sensitive SEO era.
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2. Pricing and Affordability
Form Maker offers three tiers: Basic ($30), Pro ($60), and Bundle ($100)—but these are annual plans with limited site access (max 30 sites). There’s no lifetime option, and many critical features are locked behind the higher-tier plans.
Fluent Forms provides better flexibility:
- Annual Plans: $79 (1 site), $159 (Agency), $299 (Unlimited)
- Lifetime Deals: $349 (1 site), $599 (Agency), $899 (Unlimited)
Moreover, Fluent Forms offers a 30-day money-back guarantee and more value per dollar with better field variety, integrations, and support.
Comparison Table:
Plugin | Annual Price (1 site) | Lifetime Deal | Max Sites |
---|---|---|---|
Form Maker | $30 – $100 | ❌ Not Available | 30 |
Fluent Forms | $79 – $299 | ✅ Yes | Unlimited |
🏆 Winner: Fluent Forms
Though Form Maker appears cheaper, Fluent Forms provides significantly higher value, especially with unlimited site usage and lifetime deals.
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3. Integration & Automation Support
When it comes to automation and integrations, Fluent Forms dominates. It integrates natively with:
- Email marketing tools: Mailchimp, ConvertKit, ActiveCampaign
- CRMs: Zoho CRM, FluentCRM, Platformly
- Messaging/Automation: Telegram, Slack, Trello
- Payment Gateways: Stripe, PayPal
- Zapier Integration: 3000+ additional app support
Form Maker, in contrast, supports only a handful of paid integrations like Google Drive, Stripe, PayPal, and Mailchimp. Tools like ConvertKit, Zoho CRM, or Trello are not supported.
Data Snapshot:
- Fluent Forms: 35+ native integrations (Pro), 3000+ via Zapier
- Form Maker: 4 major integrations (all paid)
🏆 Winner: Fluent Forms
If you’re building scalable, automated workflows—Fluent Forms is unmatched. Its integration ecosystem is perfect for marketers, agencies, and growing businesses.
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4. Conditional Logic and Smart Forms
Fluent Forms offers powerful conditional logic even in its free version. You can:
- Show/hide fields based on user input
- Trigger emails conditionally
- Dynamically control form behavior
It also supports smart features like multi-step forms, custom calculations, and dynamic field population.
Form Maker has basic conditional logic features, but they’re clunkier to implement and not as flexible. Plus, some functions are locked into higher plans or require bundles.
Use Case Example:
Want to show a payment field only when a user selects a paid plan? Fluent Forms makes this possible with just 2 clicks.
🏆 Winner: Fluent Forms
Smart, dynamic, and simple—Fluent Forms gives you complete control over form logic with less effort.
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5. Entry Management and Export Options
Fluent Forms makes data handling seamless:
- View, search, and filter entries easily
- Export entries in CSV, Excel, or JSON
- Bulk delete or update submissions
- Use Zapier or webhook to forward data in real-time
Form Maker, while offering basic entry viewing and email notifications, lacks advanced filtering and export control. You must upgrade for bulk actions or integrations.
Entry Dashboard Comparison:
- Fluent Forms: Real-time export, CSV, search filters
- Form Maker: Manual entry handling, no filters in free plan
🏆 Winner: Fluent Forms
Whether you’re managing 10 or 10,000 form entries, Fluent Forms keeps things efficient, organized, and export-ready.
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6. Conversational Forms & UX
Fluent Forms introduced game-changing Conversational Forms in version 4.0. These forms guide users through one question at a time—perfect for surveys, quizzes, or lead funnels. It boosts completion rates by making forms feel more human and engaging. Plus, it’s included in the free version!
Form Maker, however, does not offer conversational forms. Users are stuck with the traditional multi-field layout that can feel overwhelming on mobile devices or for longer surveys.
Data Insight:
- Fluent Forms conversational forms lead to up to 35% higher completion rates
- Used widely in landing pages and chat-style interactions in 2025
🏆 Winner: Fluent Forms
If user experience and form engagement are your priorities, Fluent Forms’ conversational forms offer a clear advantage over Form Maker.
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7. Developer Friendliness and Customization
Fluent Forms is a developer’s delight with:
- Built-in Custom CSS & JS options
- Global styling controls
- Hooks and filters for deep customization
- REST API access
- Fluent interface that adapts to advanced form workflows
Developers can create dynamic forms, custom post types, or integrate third-party systems easily.
Form Maker does allow some customization but lacks developer-first features like REST API, global styling, and plugin extensibility. The custom code experience is limited and not well-documented.
🏆 Winner: Fluent Forms
For anyone serious about custom development or agency-level flexibility, Fluent Forms gives you complete control over styling and backend logic.
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8. Available Form Fields (General, Advanced, Payment)
Fluent Forms leads the pack in field variety:
- 19+ General Fields (Name, Email, Phone, etc.)
- 20+ Advanced Fields (Image Upload, Rating, Range Slider)
- 6+ Containers (Step Forms, Columns)
- 7 Payment Fields (Stripe, PayPal, Coupon, Currency)
Form Maker offers:
- 17 General Fields
- 18 Advanced Fields
- 0 Containers
- 7 Payment Fields
Also, Fluent Forms offers unlimited fields in the free version, while Form Maker restricts it unless you purchase their Plugin Bundle.
Field Highlights:
- Fluent Forms: Image Upload, Signature Field, Custom Submit Button
- Form Maker: No support for containers, limited multi-step forms
🏆 Winner: Fluent Forms
If you want flexibility without field limitations, Fluent Forms is clearly more powerful—especially for surveys, product orders, and lead capture.
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9. Security Features (Spam Protection, Captcha, GDPR)
Form security is non-negotiable in 2025.
Fluent Forms offers:
- Google reCAPTCHA and hCaptcha
- Honeypot spam protection
- GDPR-ready checkboxes
- Email verification
- Secure form submissions and token validation
Form Maker includes reCAPTCHA and basic spam filtering but lacks deeper GDPR tools or modern options like hCaptcha or webhook validation.
Real Example:
One Fluent Forms user running a newsletter signup form reported a 90% reduction in spam entries after enabling Fluent’s anti-spam measures.
🏆 Winner: Fluent Forms
From compliance to security, Fluent Forms ensures your user data is protected and your forms are trustworthy.
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10. Ease of Use and Template Variety
Fluent Forms offers 70+ pre-built templates in the free version alone. From contact forms to event registration, quote requests to surveys—everything is ready-made and customizable. The drag-and-drop UI is intuitive, fast, and requires no technical knowledge.
Form Maker gives just 5 basic templates in its free version. Its interface is more rigid, and adding or modifying fields takes more steps, which can frustrate beginners.
Experience Overview:
- Fluent Forms: Real-time preview, field search, smooth transitions
- Form Maker: Manual input, less intuitive layout
🏆 Winner: Fluent Forms
You can literally build a form in under a minute with Fluent Forms. It’s that user-friendly.
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11. Contact Support
Both tools provide support, but the depth and responsiveness vary.
Fluent Forms offers:
- Dedicated support for both free and pro users
- Detailed documentation
- Video tutorials, blog guides
- Facebook group with 10K+ members
- Responsive social media channels
Form Maker has direct ticket support but lacks a knowledge base and has limited user community engagement.
Support Difference:
- Fluent Forms: Omnichannel support + active community
- Form Maker: Email/ticket only
🏆 Winner: Fluent Forms
Fluent Forms offers better documentation, community-driven solutions, and proactive support—even for free users.
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Final Verdict: Which Is Best and Why?
When it comes to Form Maker vs Fluent Forms in 2025, the answer is crystal clear: Fluent Forms is the better plugin—not just by a small margin but across almost every important feature.
Here’s why Fluent Forms wins:
- ⚡ Lightning-fast performance optimized for Core Web Vitals
- 🧠 Advanced conditional logic and conversational forms
- 🔗 35+ powerful integrations and 3000+ via Zapier
- 🧩 Developer-friendly with REST API and full customization
- 🛡️ Best-in-class security and GDPR readiness
- 💸 More value with transparent pricing and lifetime deals
- 🧠 Simple enough for beginners, powerful enough for pros
Form Maker is decent for building basic forms. But if you’re serious about growing your business, engaging users, automating workflows, and building advanced forms easily—Fluent Forms is hands down the best WordPress form builder in 2025.
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