Starting a blog in 2023 is super easy with WordPress. But the problem is what blog topic to choose for that blog? In fact, when you plan to start your blogging journey, the very first activity you have to pick is the right blog topic.

Many people think that blogging means writing something on your interested topic. Yes, this true that you should write something as per your passion. But if you are blogging for hobby, you can happily do that.

But in case you want to generate income from your blog in coming days, then you just can’t write on any topic. Yes, you have to know what are the popular blog topics that people are searching online. Whether the competition on that blog topic is more or not. This way you will find the perfect blog topic or blogging niche to create a money-making blog in 2023.

How to pick a topic to blog about

Do you know how many blogs created every day? Do you have any idea how many articles are getting published daily? You can check out this detailed blog stats to explore some amazing facts about blogging.

Choosing a Blog Topic Idea Brainstorming

Choosing the right topic to blog about is an exciting and important decision that sets the foundation for your blogging journey. You should have enough interest & knowledge on that particular topic at the same time that topic should have enough potential to generate income.

Let’s try to understand this in detail on how exactly you can figure out the best blog topic for your blog website in 2023.

  • Passion and Interest: Start by exploring your passions and interests. If you have interest in some topic and also have good knowledge you can easily create a successful blog with time. Blogging about a topic you genuinely care about will make the process enjoyable and sustainable. Think about your hobbies, expertise, or areas that you love learning about.
  • Research and Analysis: Do some research to identify popular and trending topics within your areas of interest. You can check Google Trends and find out what people are reading more these days and from that you will get some idea. Look for gaps or underserved niches that you can potentially fill with your unique perspective and expertise. Consider what kind of content your target audience is seeking.
  • Audience Appeal: Consider your target audience and their interests. Who are you writing for? Understanding your audience’s needs and preferences will help you tailor your content to resonate with them. Choose a topic that has the potential to engage and attract your desired readership. Remember, what people are reading or interested to search, that should be the best blog topic from your blog.
  • Uniqueness and Differentiation: Even if you find a topic which has enough search & people’s interest, now you have to find out how much is the competition on that topic. Aim for a topic that allows you to bring a fresh perspective or unique angle. While there may be other bloggers covering similar subjects, finding your own voice and adding value through your personal experiences or expertise will help you stand out from the crowd.
  • Longevity and Sustainability: Evaluate the long-term potential and sustainability of your chosen topic. Will it continue to be relevant and interesting in the future? Avoid topics that may quickly become outdated or lose audience interest. Look for evergreen topics or mostly problem-solving related topics which will be always searched by people.
  • Monetization Opportunities: This is the most important part as we all are creating blogs to make money online. Assess the market demand for your chosen topic. Are there opportunities for monetization through affiliate marketing, sponsored content, or other revenue streams? While making money should not be the sole motivation, it’s essential to consider the potential for growth and sustainability. Just try to find out the perfect balance between everything.

Remember, the most important aspect of choosing a blog topic is to have fun and enjoy the process. Blogging is an opportunity for self-expression and connecting with others who share your interests. Stay true to yourself, explore your passions, and share your knowledge with a positive and authentic voice.

15+ Hottest Blog Topics of 2023: Unleash Your Creativity and Connect with a Wider Audience!

What blog topics are most popular in 2023? Now in this section we will explore some of the most popular blog topics that you can consider for your blog in 2023.

1. Sustainable Living and Eco-Friendly Practices

With increasing awareness of environmental issues, sustainable living has emerged as a highly popular blog topic. Readers are actively seeking tips, tricks, and inspiration to lead a greener lifestyle. Topics like zero waste, sustainable fashion, eco-friendly home improvement, and renewable energy are garnering significant interest.

Here are some examples on Sustainable Living and Eco-Friendly Practices Blogs

  1. –
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  3. –

2. Mental Health and Self-Care

With so much of comfort & convenience in life, we actually bring a lot of mental stress. That is one area where most people don’t put any effort. In today’s fast-paced world, mental health and self-care have become essential focus areas for many individuals. Bloggers addressing topics such as mindfulness, stress management, self-improvement, and holistic wellness are connecting with readers seeking guidance and support for their mental well-being.

Here are some examples on Mental Health and Self-Care Blogs

  1. PositivelyWell –
  2. Your Mental Health Pal –

3. Remote Work and Digital Nomadism

After the Convid-19 pandemic, the world has shifted to work from home, or you can say remote work. The shift towards remote work and digital nomadism has been accelerated by recent global events. Blogs centered around topics like remote work tips, productivity hacks, digital nomad lifestyle, and location-independent entrepreneurship are gaining immense popularity, catering to the needs of professionals seeking flexibility and freedom.

Here are some examples on Remote Work and Digital Nomadism Blogs

  • Anna Everywhere –
  • Chris the Freelancer-

4. Personal Finance and Investing

Financial literacy and wealth-building have become significant areas of interest for people of all ages. Blogs focusing on topics like budgeting, saving strategies, investing, passive income streams, and financial independence are empowering readers to take control of their finances and make informed decisions for a secure future. I follow a lot of personal finance blogs in India and learn a lot so far in life. If you have good knowledge in personal finance niche, then you should start sharing your knowledge.

5. Food and Nutrition

The popularity of food and nutrition blogs continues to soar as people become more conscious about their dietary choices. Blogs that provide healthy recipes, dietary guides, mindful eating tips, and insights into specific diets (e.g., vegan, gluten-free, keto) are resonating with health-conscious individuals seeking culinary inspiration and nourishment. Although this niche is quite saturated, but still if you can start on some specific food category & have deep knowledge, you can seriously create a successful food blog. I follow a lot of food bloggers in India. I am sure you will find some great knowledge after studying their blogs.

6. Technology and Gadgets

Starting a tech blog and making money from that has become very boring these days. I know you are feeling the same. But the reality is that technology is always changing and that means you will get a chance to explore & share something new always. As technology continues to evolve rapidly, blogs that cover the latest tech trends, gadget reviews, software tutorials, and tips for optimizing digital experiences are capturing readers’ attention. With the growing reliance on technology in our daily lives, there is a constant demand for trustworthy and informative tech-related content.

7. Travel and Adventure

Despite recent challenges, wanderlust remains alive, and travel-related blogs are thriving. Travel enthusiasts are hungry for content that features unique destinations, budget travel tips, off-the-beaten-path adventures, responsible tourism, and immersive cultural experiences. Travel bloggers are offering valuable insights and inspiring narratives to satiate readers’ thirst for exploration. Personally, before planning any trip, I make sure to read couple of travel blogs to gather maximum information & tips for that destination. So, I am sure this niche is an evergreen niche, but you have to be little smart to do something different as the competition is very high.

8. Home Décor and Interior Design

The desire for aesthetically pleasing living spaces has fueled the popularity of home décor and interior design blogs. Topics like home organization, DIY projects, interior styling tips, sustainable home design, and small-space solutions are engaging readers who seek inspiration to transform their living environments.

Here are some examples on Home Décor and Interior Design Blogs

  • Design Pataki –
  • AA Living –

9. Fitness and Wellness

Health and fitness have always been popular blog topics, and this trend continues in 2023. Blogs focusing on fitness routines, workout plans, healthy recipes, wellness tips, and mindful living are in high demand as readers prioritize their physical well-being. You will find a lot of YouTube channels on this topic. But I still believe that text content also has a huge demand in this fitness niche. In fact, you can mash both YouTube & Blog and start attracting a lot of traffic from both the channels.

10. Personal Development and Growth

The pursuit of personal growth and self-improvement is a timeless topic. Bloggers addressing areas such as goal setting, motivation, productivity, time management, leadership, and cultivating positive habits are resonating with readers seeking guidance on their personal development journey.

Here are some examples on Personal Development and Growth Blogs

  • I Will Teach You To Be Rich » by Ramit Sethi –
  • Tiny Buddha –

11. Parenting and Family Life

Parenting blogs have a dedicated audience of individuals seeking advice, support, and inspiration for raising children. Blogs that cover topics like parenting tips, child development, education, family travel, and maintaining work-life balance are highly sought after by parents and caregivers.

12. Fashion and Style

Fashion and style blogs continue to captivate readers with their insights into the latest trends, outfit inspiration, fashion advice, and tips for building a versatile wardrobe. Fashion bloggers who offer inclusive and diverse perspectives are gaining popularity as readers seek representation and authenticity. This is another evergreen segment where you will find a lot of people interest. If you are studying in this domain and have good enough sense of fashion, then you can make a lot of money from this niche. So, plan accordingly and start a fashion blog in 2023.

13. DIY and Crafts

Creativity and hands-on projects have become a favorite pastime for many. Blogs that feature do-it-yourself (DIY) tutorials, craft ideas, upcycling projects, home improvement tips, and artistic endeavors inspire readers to unleash their creativity and make something unique. You have to determine the specific DIY and crafts niche you want to focus on. It could be anything from paper crafts and knitting to home decor and upcycling. Choosing a niche allows you to target a specific audience and establish yourself as an authority in that area.

14. Beauty and Skincare

The beauty and skincare industry are ever evolving, and blogs that provide product reviews, skincare routines, makeup tutorials, beauty tips, and natural beauty remedies are highly sought after. Readers are looking for trusted recommendations and expert advice to enhance their beauty and skincare regimens.

Few Popular Beauty Blogs You Should Follow

  • The Beauty of It Is –
  • Shirley’s Wardrobe –
  • The Beauty Look Book –

15. Social media and Influencer Marketing

With the rise of social media, the interest in blogs focusing on social media strategies, influencer marketing, content creation, and personal branding is growing. Aspiring influencers, entrepreneurs, and businesses seek guidance on leveraging social media platforms effectively.

Best Influencer Marketing Blogs and Websites

  • Influencer Marketing –
  • Shane Barker –

Best Blog Topics FAQs (Frequently Asked Questions)

How do I choose a blog topic that stands out?

To choose a blog topic that stands out, consider your unique perspective or niche within a broader topic. Look for gaps or underserved areas in the market and focus on providing valuable and original content that sets you apart from competitors.

Should I choose a broad or narrow blog topic?

Both broad and narrow blog topics have their advantages. Broad topics allow for a wider range of content and potential audience, while narrow topics can help you establish expertise in a specific area. It’s important to strike a balance based on your goals and target audience.

Can I write about multiple blog topics?

Yes, you can write about multiple blog topics, especially if they are related or fall within the same broader category. However, ensure that your blog maintains a cohesive theme or niche to maintain consistency and attract a specific audience.

Should I choose evergreen or trending topics?

Both evergreen and trending topics have their merits. Evergreen topics provide timeless content that remains relevant over a long period, while trending topics capitalize on current events or popular discussions. A combination of both can help you maintain a balance between long-term value and immediate interest.

Conclusion: Which blogging topics are the most popular in 2023?

What Blog Topics Are Most Popular for new bloggers
What Blog Topics Are Most Popular for new bloggers

Remember, while these topics are popular, it’s essential to find your unique voice, niche, and perspective within these subjects. Tailor your content to resonate with your target audience and provide value through your knowledge, experiences, and insights. Happy blogging!

As a blogger, staying in tune with the latest trends is essential for captivating your audience and growing your readership. By focusing on popular blog topics like sustainable living, mental health, remote work, personal finance, food and nutrition, technology, travel, and home décor, you can create compelling content that resonates with readers in 2023.

So, unleash your creativity, dive into these popular blog topics, and embark on an exciting journey of sharing knowledge, inspiring others, and making a positive impact in the online world. Happy blogging!

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